When preparing for a product launch, Medical Affairs staff must fully engage in detailed strategic and tactical planning and execution. To help your team excel, we can plan and implement a range of pre-launch, launch and post-launch activities. We specialize in optimizing market access and maximizing commercial success by closely integrating your Medical Affairs launch plan with other key departments.
Our services include:
- Design and implementation of Medical Affairs strategic launch road maps and tactical pre-launch/launch execution plans
- Creation of medically-based pre-launch/launch product communication platforms with transition to post-launch medical messages
- Development and ongoing tracking/updating through the use of:
- Medical Affairs launch readiness activity tracker
- Roles and responsibilities matrix for Medical Affairs teams