CMK SELECT
43 Route 46 East, Suite 705 Pine Brook, NJ 07058 USA
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Thought Leadership

The Continuously Increasing Value of Medical Affairs in Product Launches – Part I

AUTHOR: CMK SELECT

Bringing each new pharmaceutical product to market is a complex and somewhat unique process led and executed by a cross-functional team who undertakes a number…

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The Rising Value of Medical Affairs

AUTHOR: CMK SELECT

It’s not news that market pressures are driving the healthcare industry’s increasing medical orientation. Recognized trends that are leading this shift include: Growing prevalence of…

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Risk Management and Disaster Recovery in the Age of COVID-19

AUTHOR: CMK SELECT

While we self-quarantine, practice social distancing and adjust to the new world order wrought by the COVID-19 virus, we can take away multiple business lessons…

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The Benefits of Benefits Realization Programs

AUTHOR: CMK SELECT

In a perfect world… Every company would have unlimited budgets to fund every project that its managers envision as strategic relative to the company’s success.…

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Don’t Hit “Send,” Say “Hello” Instead

AUTHOR: CMK SELECT

The Value of an Open-Door Policy, a Phone Call and a Handshake Put down the smartphone. Step away from the email. Take a break from…

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Build Trust by Being Transparent with Employees

AUTHOR: CMK SELECT

The success of a business depends in large part on the quality of its leaders. A strong leader has the power to motivate, energize and…

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Traffic Lights Don’t Work

AUTHOR: CMK SELECT

Effective performance metrics depend on a healthy culture and communication “No one will ever use red” is always the first comment at the start of…

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Implementing the Plan for Launch Excellence

AUTHOR: CMK SELECT

You’re approved! The months of preparation are in the past. It’s time to launch. By now, you’ve accomplished so much: You’ve built a rock-solid strategic…

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Building on a Solid Foundation to Achieve Launch Excellence

AUTHOR: CMK SELECT

Create the plan. Execute the plan. Sounds easy, doesn’t it? Yet, if you’ve launched a product in healthcare, you know the reality. Even with a…

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Alignment Creates the Foundation for Launch Excellence

AUTHOR: CMK SELECT

When you’re launching a product into a competitive market, you plan on nothing less than great success. You know that making a major impact at…

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