Phone: Thought Leadership
The Continuously Increasing Value of Medical Affairs in Product Launches – Part I
AUTHOR: CMK SELECT
Bringing each new pharmaceutical product to market is a complex and somewhat unique process led and executed by a cross-functional team who undertakes a number…CONTINUE READING
The Rising Value of Medical Affairs
AUTHOR: CMK SELECT
It’s not news that market pressures are driving the healthcare industry’s increasing medical orientation. Recognized trends that are leading this shift include: Growing prevalence of…CONTINUE READING
Risk Management and Disaster Recovery in the Age of COVID-19
AUTHOR: CMK SELECT
While we self-quarantine, practice social distancing and adjust to the new world order wrought by the COVID-19 virus, we can take away multiple business lessons…CONTINUE READING
The Benefits of Benefits Realization Programs
AUTHOR: CMK SELECT
In a perfect world… Every company would have unlimited budgets to fund every project that its managers envision as strategic relative to the company’s success.…CONTINUE READING
Don’t Hit “Send,” Say “Hello” Instead
AUTHOR: CMK SELECT
The Value of an Open-Door Policy, a Phone Call and a Handshake Put down the smartphone. Step away from the email. Take a break from…CONTINUE READING
Build Trust by Being Transparent with Employees
AUTHOR: CMK SELECT
The success of a business depends in large part on the quality of its leaders. A strong leader has the power to motivate, energize and…CONTINUE READING
Traffic Lights Don’t Work
AUTHOR: CMK SELECT
Effective performance metrics depend on a healthy culture and communication “No one will ever use red” is always the first comment at the start of…CONTINUE READING
Implementing the Plan for Launch Excellence
AUTHOR: CMK SELECT
You’re approved! The months of preparation are in the past. It’s time to launch. By now, you’ve accomplished so much: You’ve built a rock-solid strategic…CONTINUE READING
Building on a Solid Foundation to Achieve Launch Excellence
AUTHOR: CMK SELECT
Create the plan. Execute the plan. Sounds easy, doesn’t it? Yet, if you’ve launched a product in healthcare, you know the reality. Even with a…CONTINUE READING
Alignment Creates the Foundation for Launch Excellence
AUTHOR: CMK SELECT
When you’re launching a product into a competitive market, you plan on nothing less than great success. You know that making a major impact at…CONTINUE READING