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Assessing the Value of Project Management in Medical Affairs

AUTHOR: Jennifer Schaefer

Our previous posts in this series reviewed the history and evolution of Medical Affairs departments in the pharma industry, noting how the growth of these…

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Project Management: How Medical Affairs Receives Value Every Day

AUTHOR: Jennifer Schaefer

In our prior article, we discussed the history and evolution of Medical Affairs departments, and reviewed how these departments have grown to perform so many…

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Project Management: An Increasingly Important Aspect of Medical Affairs

AUTHOR: Jennifer Schaefer

In prior articles, we have discussed the critical role played by pharmaceutical companies’ Medical Affairs departments, particularly related to product launch preparations and execution. Now…

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Implementing the Plan for Launch Excellence

AUTHOR: B.Turakhia

You’re approved! The months of preparation are in the past. It’s time to launch. By now, you’ve accomplished so much: You’ve built a rock-solid strategic…

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Building on a Solid Foundation to Achieve Launch Excellence

AUTHOR: B.Turakhia

Create the plan. Execute the plan. Sounds easy, doesn’t it? Yet, if you’ve launched a product in healthcare, you know the reality. Even with a…

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Achieving Launch Excellence: Creating a Foundation Success

AUTHOR: CMK SELECT

It’s time. Your product launch is coming. Are you prepared to go face-to-face with the marketplace? Our webinar, Achieving Launch Excellence: Creating a Foundation for Success,…

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Alignment Creates the Foundation for Launch Excellence

AUTHOR: B.Turakhia

When you’re launching a product into a competitive market, you plan on nothing less than great success. You know that making a major impact at…

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Operations Management  

AUTHOR: CMK SELECT

The Challenge A reputable pharmaceutical company was experiencing a period of high employee turnover in one of its central departments and did not have a…

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The Rising Value of Medical Affairs – Engagement with External Stakeholders (KOLs, TLs, EEs)

AUTHOR: N. Borinshteyn

The ever-evolving relationship between the pharmaceutical industry and its key opinion leaders (KOLs) has been a hot topic for a while, and there are several…

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Launch Excellence: Is It Achievable?

AUTHOR: CMK SELECT

The numbers are dramatic: 50% of pharma launches fail to meet forecasts, with 25% widely missing the mark. If you’re in a pre-launch phase, with…

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