CMK SELECT
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Successfully Transitioning From Field Force to Digital Marketing

AUTHOR: CMK SELECT

The Challenge A brand team had to develop a marketing plan leading up to a product’s loss of exclusivity. Most of the brand team and…

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Efficiently Executing Safety Label Updates

AUTHOR: CMK SELECT

The Challenge A well-known pharmaceutical drug with six indications, received multiple safety label updates within one year. The changes to the label impacted the Important…

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DRUG SAFETY-RELATED LABELING CHANGES (SrLC) – PART II

AUTHOR: CMK SELECT

BENEFITS OF CENTRALIZING THE LABEL UPDATE PROCESS ACROSS AN ORGANIZATION Pharmaceutical marketing departments that centralize and standardize their approach to required label/Important Safety Information (ISI)…

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DRUG SAFETY-RELATED LABELING CHANGES (SrLC) – PART I

AUTHOR: CMK SELECT

EFFICENTLY MANAGING REVISIONS TO MARKETING MATERIALS At any time during the active marketing of a pharmaceutical product, there is a high probability of having to…

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CMK Select Supports Pharmaceutical Leader in Delivering Next-gen Data & Digital Strategy by Driving Successful Change Management

AUTHOR: CMK SELECT

The Challenge When the U.S. Oncology team of a global pharmaceutical company were ready to execute on the vision of industry-leading engagement, they looked to…

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CMK Select Works With Life Sciences Data Analytics Team to Explore Key Project Management Knowledge Areas

AUTHOR: CMK SELECT

The Challenge A Client’s Life Sciences data analytics team was seeking to gain foundational knowledge of project management.  The team’s existing work environment centered around…

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CMK Brings Order to Pharma Company’s Struggling Multi-Product, Multi-Release Launch

AUTHOR: CMK SELECT

The Challenge A privately owned, rapidly growing pharmaceutical company was charged with rolling out 22 releases for a multi-product launch in one year’s time. In…

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CMK Helps Global Pharmaceutical Leader Streamline Processes and Protocols to Meet Government Requirements and Deliver Ongoing Operational Efficiencies

AUTHOR: CMK SELECT

The Challenge The U.S. cardiovascular team of a global pharmaceutical company needed help responding to a new Corporate Integrity Agreement for two launch products. Resource-constrained…

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Pharma Giant Sees Six-Fold Boost in Awareness of New Myeloid Disease Treatment With CMK Select

AUTHOR: CMK SELECT

The Challenge Within hematology, Higher Risk-Myelodysplastic Syndrome (HR-MDS) and Acute Myeloid Leukemia (AML) are diseases with a highly unmet treatment need. In response, an NJ-based…

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CMK Helps Pharmaceutical Leader Streamline and Integrate Processes and Procedures for Study Teams Following Merger

AUTHOR: CMK SELECT

The Challenge When two large pharmaceutical companies merged, the study teams struggled with a lack of clarity over which operating models to follow for their…

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