CMK SELECT
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Medical Affairs

Co-Promotion Optimization

AUTHOR: CMK SELECT

A notable pharmaceutical company had agreed to co-promote a drug and, in turn, was obligated to provide a list of contractual deliverables to the partner…

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Assessing the Value of Project Management in Medical Affairs

AUTHOR: Jennifer Schaefer

Our previous posts in this series reviewed the history and evolution of Medical Affairs departments in the pharma industry, noting how the growth of these…

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Project Management: How Medical Affairs Receives Value Every Day

AUTHOR: Jennifer Schaefer

In our prior article, we discussed the history and evolution of Medical Affairs departments, and reviewed how these departments have grown to perform so many…

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Project Management: An Increasingly Important Aspect of Medical Affairs

AUTHOR: Jennifer Schaefer

In prior articles, we have discussed the critical role played by pharmaceutical companies’ Medical Affairs departments, particularly related to product launch preparations and execution. Now…

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Implementing the Plan for Launch Excellence

AUTHOR: B.Turakhia

You’re approved! The months of preparation are in the past. It’s time to launch. By now, you’ve accomplished so much: You’ve built a rock-solid strategic…

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Building on a Solid Foundation to Achieve Launch Excellence

AUTHOR: B.Turakhia

Create the plan. Execute the plan. Sounds easy, doesn’t it? Yet, if you’ve launched a product in healthcare, you know the reality. Even with a…

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The Rising Value of Medical Affairs – Engagement with External Stakeholders (KOLs, TLs, EEs)

AUTHOR: N. Borinshteyn

The ever-evolving relationship between the pharmaceutical industry and its key opinion leaders (KOLs) has been a hot topic for a while, and there are several…

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Medical Events Compliance

AUTHOR: CMK SELECT

A major pharmaceutical company was in need of a review and approval process to help streamline the planning and execution of its external medical events.…

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The Continuously Increasing Value of Medical Affairs in Product Launches – Part II

AUTHOR: N. Borinshteyn

As we’ve already begun to look into in Part I of this two-part blog, Medical Affairs teams play a critical role in bringing new treatment…

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The Continuously Increasing Value of Medical Affairs in Product Launches – Part I

AUTHOR: N. Borinshteyn

Bringing each new pharmaceutical product to market is a complex and somewhat unique process led and executed by a cross-functional team who undertakes a number…

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The Rising Value of Medical Affairs

AUTHOR: N. Borinshteyn

It’s not news that market pressures are driving the healthcare industry’s increasing medical orientation. Recognized trends that are leading this shift include: Growing prevalence of…

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