Case Studies
Successfully Transitioning From Field Force to Digital Marketing
AUTHOR: CMK SELECT
The Challenge A brand team had to develop a marketing plan leading up to a product’s loss of exclusivity. Most of the brand team and…CONTINUE READING
Efficiently Executing Safety Label Updates
AUTHOR: CMK SELECT
The Challenge A well-known pharmaceutical drug with six indications, received multiple safety label updates within one year. The changes to the label impacted the Important…CONTINUE READING
CMK Select Supports Pharmaceutical Leader in Delivering Next-gen Data & Digital Strategy by Driving Successful Change Management
AUTHOR: CMK SELECT
The Challenge When the U.S. Oncology team of a global pharmaceutical company were ready to execute on the vision of industry-leading engagement, they looked to…CONTINUE READING
CMK Select Works With Life Sciences Data Analytics Team to Explore Key Project Management Knowledge Areas
AUTHOR: CMK SELECT
The Challenge A Client’s Life Sciences data analytics team was seeking to gain foundational knowledge of project management. The team’s existing work environment centered around…CONTINUE READING
CMK Brings Order to Pharma Company’s Struggling Multi-Product, Multi-Release Launch
AUTHOR: CMK SELECT
The Challenge A privately owned, rapidly growing pharmaceutical company was charged with rolling out 22 releases for a multi-product launch in one year’s time. In…CONTINUE READING
CMK Helps Global Pharmaceutical Leader Streamline Processes and Protocols to Meet Government Requirements and Deliver Ongoing Operational Efficiencies
AUTHOR: CMK SELECT
The Challenge The U.S. cardiovascular team of a global pharmaceutical company needed help responding to a new Corporate Integrity Agreement for two launch products. Resource-constrained…CONTINUE READING
Pharma Giant Sees Six-Fold Boost in Awareness of New Myeloid Disease Treatment With CMK Select
AUTHOR: CMK SELECT
The Challenge Within hematology, Higher Risk-Myelodysplastic Syndrome (HR-MDS) and Acute Myeloid Leukemia (AML) are diseases with a highly unmet treatment need. In response, an NJ-based…CONTINUE READING
CMK Helps Pharmaceutical Leader Streamline and Integrate Processes and Procedures for Study Teams Following Merger
AUTHOR: CMK SELECT
The Challenge When two large pharmaceutical companies merged, the study teams struggled with a lack of clarity over which operating models to follow for their…CONTINUE READING
Risk Evaluation and Mitigation Strategies (REMS) B2B Services
AUTHOR: CMK SELECT
The Challenge A pharmaceutical technology company originally created a tool to validate the safety of medications, and while the tool effectively met the initial goal,…CONTINUE READING
Clinical Data Standards
AUTHOR: CMK SELECT
Following the December 17, 2014, FDA binding guidance that all pharma studies starting after December 17, 2016, must conform to a set of FDA-sponsored standards,…CONTINUE READING