CMK SELECT
43 Route 46 East, Suite 705 Pine Brook, NJ 07058 USA
Rachel Phone: (973) 244-6060

FORGOT YOUR DETAILS?

Select one or more of the filter options below

CLOSE

Implementing the Plan for Launch Excellence

AUTHOR: CMK SELECT

You’re approved! The months of preparation are in the past. It’s time to launch. By now, you’ve accomplished so much: You’ve built a rock-solid strategic foundation Your team is fully aligned with your launch objectives You have a strong value…
CONTINUE READING

Building on a Solid Foundation to Achieve Launch Excellence

AUTHOR: CMK SELECT

Create the plan. Execute the plan. Sounds easy, doesn’t it? Yet, if you’ve launched a product in healthcare, you know the reality. Even with a well-conceived plan and full organizational buy-in, effective execution can be a daunting challenge. Launch excellence…
CONTINUE READING

Achieving Launch Excellence: Creating a Foundation Success

AUTHOR: CMK SELECT

It’s time. Your product launch is coming. Are you prepared to go face-to-face with the marketplace? Our webinar, Achieving Launch Excellence: Creating a Foundation for Success, provides brand and marketing managers and other key launch stakeholders the tools and resources necessary…
CONTINUE READING

Alignment Creates the Foundation for Launch Excellence

AUTHOR: CMK SELECT

When you’re launching a product into a competitive market, you plan on nothing less than great success. You know that making a major impact at introduction is obviously critical—and that you’ll also need exceptional performance throughout the product lifecycle. Yet…
CONTINUE READING

Operations Management  

AUTHOR: CMK SELECT

A reputable pharmaceutical company was experiencing a period of high employee turnover in one of its central departments and did not have a tangible on-boarding system in place to help transition its new hires into their respective roles.…
CONTINUE READING

Launch Excellence: Is It Achievable?

AUTHOR: CMK SELECT

The numbers are dramatic: 50% of pharma launches fail to meet forecasts, with 25% widely missing the mark. If you’re in a pre-launch phase, with the odds stacked against launch excellence, what can you do? To achieve excellence, or even…
CONTINUE READING

Do Brands Have Value After Exclusivity?

AUTHOR: CMK SELECT

When a successful product is about to lose its exclusivity, and is facing incursions by generics or biosimilars, a pharmaceutical manufacturer sometimes decides to walk away. Rather than stand and fight the intruders, resources are demobilized, sales forces are reassigned…
CONTINUE READING

Expense Report Compliance Audit

AUTHOR: CMK SELECT

A major pharmaceutical company engaged CMK Select to create a streamlined process for submitting, processing and approving monthly expense reports generated from their sales team’s lunch-and-learn meetings with healthcare professionals. With a field sales force of more than 800 representatives,…
CONTINUE READING

Product Launch Optimization

AUTHOR: CMK SELECT

When the FDA announced its new Breakthrough Therapy Designation in 2012, it meant that the pharma industry would be able to move new life-saving drugs more efficiently through the approval process, allowing for the right drugs and therapies to reach…
CONTINUE READING

Project Transition

AUTHOR: CMK SELECT

A major pharmaceutical company hired CMK Select to manage all of its therapeutic compounds in early development – from proof of concept to regulatory submission. The CMK Select team soon identified a need for a new process for transitioning projects…
CONTINUE READING

Agency On-Boarding

AUTHOR: H. Kraft

A major pharmaceutical company hired CMK Select to manage all of its therapeutic compounds in early development, from proof of concept to regulatory submission. Upon realizing that the pharma company frequently hired multiple outside agencies to help produce major deliverables…
CONTINUE READING

Brand Management

AUTHOR: C. Gordon

A leading pharmaceutical corporation needed a defined system for selecting the right healthcare physicians (HCPs) for each requested speaking engagement, while also ensuring that those HCPs stayed within the limits established by the brand, as well as on budget and…
CONTINUE READING

LIKE OUR PAGE

FOLLOW US

GET LINKED IN

TOP