Safety Label Updates

Addressing a safety label update can derail your Brand’s marketing campaign, as well as impact the delivery and development of core patient & HCP programs, and marketing materials. Key items to consider when planning the efficient management of a Safety Label Update:

• Typically, short window of notification to Brand team
• Time restrictions to meet Compliance requirements
• Limited Brand team resources
  • Team members may not be familiar with the internal process
  • Brand team time taken away from other Sales and Marketing priorities
• Risk of Brand marketing assets being out of compliance (unusable)
• High probability for budget overruns with external agencies without oversight

A CMK Project Manager will work alongside your Brand team and apply our 4-phased approach to organize and manage your internal update process, to ensure your Brand’s priority marketing assets are updated and remain compliant for market use.

CMK has the expertise to efficiently manage the label update workflow, in accordance with your company’s internal processes. Let’s connect and discuss your needs.