CMK SELECT
43 Route 46 East, Suite 705 Pine Brook, NJ 07058 USA
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CMK SELECT

Traffic Lights Don’t Work

AUTHOR: CMK SELECT

Effective performance metrics depend on a healthy culture and communication “No one will ever use red” is always the first comment at the start of every product launch kickoff when discussing how the team will report performance status. Followed immediately…
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B.Turakhia

Implementing the Plan for Launch Excellence

AUTHOR: B.Turakhia

You’re approved! The months of preparation are in the past. It’s time to launch. By now, you’ve accomplished so much: You’ve built a rock-solid strategic foundation Your team is fully aligned with your launch objectives You have a strong value…
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